BLAMSHOT Targets Lips Worldwide
- Company: BALMSHOT
- Headquarters: Boise, Idaho
- Category: Consumer Products
BALMSHOT founder Wayne Forney, contracted lip cancer in 1983 due to his outdoor lifestyle. After successful lip reconstruction surgery, he used lip balm daily to protect and moisturize his lips. Wayne became dissatisfied with knurled cap of standard dispensers that often made a gooey mess in his pocket. He retreated to his garage to think about and tinker with a better system. He soon came up with a working model based on the shotgun shell that featured a firmer, knurl free twist base and tighter fitting cap. In 2010, Wayne finalized his new lip balm delivery system known as BALMSHOT. From his small production operation in Boise, Wayne developed sales in stores such as Walgreens and Cabela’s and created a presence on Amazon.
BALMSHOT production manager, Kevin Ruesch (L) takes a break with Founder, Wayne Forney. Over the years, Kevin has worked with Wayne to create an efficient automated production system.
"Our work with TechHelp and the Export Excellence program opened our eyes to some great resources and led us to hire a new person. We now know there are resources available to us that are just an email away."
- Wayne Forney, Founder & Owner, Balmshot